Canac

CONQUERING A NEW MARKET.
THE PRICES ARE RIGHT FOR YOU.

CANAC, INDEPENDENT QUEBEC CITY-BASED HARDWARE AND BUILDING MATERIALS CHAIN, OPEN THEIR FIRST BRANCH IN THE GREATER MONTREAL AREA.

The goal: make a grand entrance. To that end, we have launched several advertising and public relations campaigns. Highway billboards, advertisements on radio, Internet and in newspapers; promotions, contests, public relations, a press dinner and a splashy opening ceremony: nothing less!

Mandate: Attract Montrealers and the media to Canac’s grand opening in the region.

  • TARGET

    BEN
    AGE 42
    CIVIL ENGINEERING TECHNICIAN
    ALWAYS DOING A RENOVATION PROJECT
    HOCKEY FAN

  • Press relations

    Canac’s arrival in Beauharnois created a buzz in the Montreal media, with an interview on Mario Dumont’s programme Vous le savez maintenant, publications in 24 h Montreal, Vero, Deco Reno$ and 7 jours, as well as in several blogs and websites.

  • Contest

    The « Real Price » contest, inspired by the popular game show The Price is Right and created especially for this event, was a huge success, drawing thousands of participants!

  • Press relations:

    Canac’s arrival in Beauharnois created a buzz in the Montreal media, with an interview on Mario Dumont’s programme Vous le savez maintenant, publications in 24 h Montreal, Vero, Deco Reno$ and 7 jours, as well as in several blogs and websites.

  • Contest:

    The « Real Price » contest, inspired by the popular game show The Price is Right and created especially for this event, was a huge success, drawing thousands of participants!

Thanks for choosing to start
an H2H experience with us.

Whether in the digital world or in traditional channels, we do anything to ensure our clients’ success. We know only one way to work: create integrated brand experiences. Why? Because it gets results… and it pays. Tell us what you’ve got in mind and we’ll get back to you to dig a little deeper.

Thank you for your interest. We will get back to you within two business days.

Until we get in contact with you, we invite you to follow us on social media:

426, rue Victoria
Québec (Québec)   G1K 5C2

418 688-2588
info@turbulences.ca

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426, rue Victoria
Québec (Québec)   G1K 5C2

418 688-2588
info@turbulences.ca

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426, rue Victoria
Québec (Québec)   G1K 5C2

418 688-2588
info@turbulences.ca